Copywriting isn’t just about crafting a nice, grammatically correct sentence with the punctuation in the right place.
Well, ok, it’s a bit about that.
But it’s also much much more.
Good copy should be so carefully tailored to your target audience that it’s impossible for them to ignore.
It should be the perfect blend of carefully chosen words put together in the perfect order.
And, most of all, it needs to get results.
Whether that’s more sales, more readers, or more subscribers. Ultimately, it all boils down to generating more revenue for your business.
Sounds like hard work doesn’t it? But I bet you like the bit about getting results?
Then you need me! Because this is the stuff that gets me out of bed every morning:
- Content marketing strategy
- Tone of voice development
- Creative concepts
- Digital copy – ads, websites, blogs
- Email marketing (retention and acquisition focused)
- Social media (organic and paid)
- SEO content